by Mary Fisk-Taylor | Jan 2, 2021 | Branding, Business, Client Relationships, Marketing
Our life is filled with projects. We invest time, effort or money, and perhaps we get a result. It’s useful to have a portfolio of projects, because not all of them are going to work. The 2 x 2 grid looks like this: It might be simple, but it’s not always easy....
by Mary Fisk-Taylor | Jul 23, 2020 | Branding, Business, Client Relationships, Marketing, Recommended Reads, Sales
So, I know that 2020 for all of us has been a bit of a roller coaster ride, to say the least. But, hopefully we have taken the time to work on our businesses even when we could not be working in our businesses and found a way to improve our craft, learn a new skill,...
by Mary Fisk-Taylor | Jun 23, 2020 | Branding, Business, Client Relationships, Marketing, Sales
Photographing for the sale is one of the toughest concepts for small business owners that are also in a creative field to grasp. At heart, being a photographer and taking beautiful images is why most people open a photography business. Quite often, photographers will...
by Mary Fisk-Taylor | May 31, 2020 | Branding, Business, Client Relationships, Marketing
All successful businesses must have an established brand name with a substantial consumer reach. The businesses need to strive to give platinum customer service 100% of the time and offer unique and custom products. All of this has to be done in the simplest of...
by Mary Fisk-Taylor | May 5, 2020 | Branding, Business, Client Relationships, Marketing, Sales
We have had some great success this week selling Gift Cards to our clients for Mother’s Day. We sent out a few emails and have been posting on social media. We are offering a virtual shopping experience and helping them purchase the right gift for the women in...
by Mary Fisk-Taylor | May 3, 2020 | Branding, Business, Client Relationships
Be Authentic. Be Transparent. And Be Nice. This sounds totally elementary, but it is important. Let’s face it; most of us do not live in communities that have just too few photographers. Competition is everywhere, and I do mean everywhere. So, we have to mind our...